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SMASH
STAR
KATHARINE MCPHEE TEAMS UP WITH MALARIA NO MORE TO LAUNCH
THE
“DREAM BIG” CAMPAIGN
Text
Message for a Chance to Travel to Africa with Katharine
McPhee
NEW YORK, NY (January 17, 2012)
– Smash star Katharine McPhee has joined
forces with Malaria No More on the “Dream Big”
campaign, an effort to help end malaria deaths in Africa
and help children achieve their dreams. Beginning today,
people can text “DREAM” to 85944 for the chance to take a
trip to Africa with Katharine McPhee and make a $10 donation
to Malaria No More; every donation will treat a child for
malaria.
The campaign runs through February 16, and
kicks off a year of activities on behalf of Malaria No More;
Katharine’s declared cause for 2012. Click
here
to view a video from Katharine and see
Official Rules
for other ways to enter.
“I share a dream
with Malaria No More, and that’s to see a day when no one is
dying from malaria,” said Smash star Katharine McPhee.
“Until that day comes, I’m committed to fighting the disease
and look forward to helping kids in Africa have a greater
chance at achieving their dreams.
How “Dream
Big” works:
Within 24 hours
of texting “DREAM” to 85944, entrants will receive a link
for an online form to enter their contact information and
one sentence about their own dream for Africa. Ten finalists
will be chosen and asked to submit a 300-word blog and a
simple thirty second video on why they’re the best person
for the trip. The applicant with the best blog post and
video will receive a call and be named winner of “Dream
Big”! The campaign will also launch on Facebook
here.
Katharine McPhee
and the “Dream Big” winner will travel to the school she
helped build in Burkina Faso and to Ghana to distribute
life-saving mosquito nets and to share malaria education
with students.
“Every action –
from a fan making a $10 donation to a child receiving a
life-saving dose of malaria medicine – makes a difference,”
said David Bowen, CEO of Malaria No More. “We’re thrilled to
have Katharine and her fans joining the winnable fight
against malaria.”
Malaria robs
more children of their dreams than any other disease in
Africa, killing a child every minute. Yet, it’s completely
preventable and treatable – and with every text helping to
treat a child for malaria, the world will be closer to
reaching its goal of near zero malaria deaths by 2015.
About Malaria No More
Malaria No More is
committed to achieving the global goal of near zero malaria
deaths by 2015. Malaria No More leverages high-impact
communications to engage the world, global advocacy to rally
leadership and strategic investments to accelerate progress.
For more information, visit
www.MalariaNoMore.org, read
our
Buzzwords blog,
fan our
Facebook page
and follow us on
Twitter.
About Katharine
McPhee
Actress and Columbia
recording artist Katharine McPhee is currently shooting the
highly anticipated Steven Spielberg/NBC TV series “SMASH” in
New York City, premiering February 6th. In
addition to her acting and singing career, McPhee is a
passionate philanthropist; supporting causes such as St.
Jude’s Children’s Research Hospital and Feeding America, in
addition to Malaria No More.
Mobile Giving Compliance
A one-time donation of $10 will be added to
your mobile phone bill or deducted from your pre-paid
balance. Message and Data Rates May Apply. All charges are
billed and payable to your mobile service provider. Service
is available on Verizon Wireless, AT&T, Sprint, and
T-Mobile. By participating you certify that you agree to the
terms and conditions and you are 18 years or older or have
parental permission. All purchases must be authorized by
account holder. Donations are collected for the benefit of
Malaria No More by the Innovative Giving Foundation and
subject to the terms found at igfn.org/t. Privacy Policy:
igfn.org/p. Text STOP to 85944 to stop; Text HELP to 85944
for help.
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