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Black Tie International: OKA b


 

OKA b. UNVEILS WINTER FOOTWEAR COLLECTION


 

 

 

 

June 1, 2010 - ATLANTA – While summer’s heat lurks around the corner, a cooler mindset surrounds OKA b. footwear (www.shoesthatloveyou.com) as the company prepares to unveil its 2010 Winter Collection of sandals, thongs, flip-flops and slides at the upcoming New York Shoe Expo, inspired by the calming tones of the Mediterranean seascape. Known for its spa-like craftsmanship of shoes that pamper the foot, OKA b.’s Winter Collection infuses the warm hues of fall with the allure of holiday and destination travel, offering a stylish and affordable luxury that’s too comfortable to leave behind at summer’s end.  

Perfect to pair with a festive clutch or sizzling holiday pedicure, offer as a gift or thoughtful stocking stuffer (another unique winter addition is the personalized ‘To-From’ gift tag), the OKA b. Winter Collection is touted as the perfect travel companion. New styles for the line include the Bailey, a T-strap thong embellished with earthy metal coin flowers in colors such as Aged Gold, Copper and Nickel, the chic Kimberly in Licorice and Popsicle, adorned with black patent leather flowers, or the classic Bridget in another new color offering, Twilight. Casual cruise wear beckons The Ansley ballet slipper while the sexy Samantha, Stephanie and Vivienne promise to ring in the New Year with glamour and grace. Also new to the bridal collection is the Adair, an ivory toned thong with a rich leather flower.

Inspired by Mediterranean art and architecture, the 2010 OKA b. Winter Collection catalog was photographed in elegant Alys Beach, Florida, an oasis of tranquility nestled between turquoise blue waters and the clean white lines of the Grecian designed community, a favorite year-round destination for travelers.

As with all of OKA b.’s stylish footwear, shoes in the Winter Collection feature the company’s signature reflexology inspired massage beads and ergonomic footbeds, are waterproof, antibacterial and seamlessly designed, made in the USA from one piece of the company’s proprietary recyclable Microplast material. Price points remain between $20 and $40.

The OKA b. Winter Collection will be unveiled at Fashion Footwear Association of New York (FFANY), Dallas Gift Market, and Atlanta Gift Show in June and July 2010. For additional information, trade show locations, high resolution images or Winter Collection samples, contact Heather Roberts at heatherr@shoesthatloveyou.com or 646.246.4010.

###

About Okabashi Brands, INC. OKA b. is a division of Okabashi Brands Inc., a domestic designer, manufacturer and marketer of fashion footwear with an ergonomic design. The company’s core competency is to make shoes that are attractive, comfortable, durable, eco-friendly and priced under $50 in retail. The company manufactures Okabashi sandals sold at major chains at under $15 per pair, and OKA b. footwear, sold at top-end resorts and spas in addition to independent retailers, at prices ranging from $25 to $50. The company is headquartered

 
 
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